Adidas has launched the first of six planned city-themed running shoe models in London as it capitalises on its first Speedfactory, which it has opened in Germany and equipped with time-saving robotics.
The British fashion market has returned to growth, albeit at a mild pace of only 0.2%, according to new figures from Kantar Worldpanel. Less discounting and more transitional pieces are the reasons behind the growth.
The iconic footwear brand will open its third store in France, setting up shop in the Quatre Temps building in La Défense, a business area outside Paris' city centre. Covering 90 square metres, it opens November 10.